While some producers have been successfully selling Medicare insurance to seniors for many years, others have encountered challenges in today's market. With fewer independent producers and an increasing senior population, agents have to figure out new ways to serve more people, writes Samuel Halpern, in our May Web Exclusive. '.'.. the answers to these challenges can be found in technology, which has opened up a world of options for selling," explains Halpern, the director of Internet marketing for Senior Market Sales. In his article, which can also be found in the May edition of the LIS Inside Track, he details seven ways that agents can sell Medicare insurance in the modern marketplace. If you haven't already, be sure to sign up for the monthly e-newsletter by clicking on the link in the upper right corner of the home page. And stay tuned for June, when we reveal our new LIS Web site!
-The Editors
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